Privacy Policy Swax BV

Effective date: 10/Aug/2025

Swax BV ("we," "us," or "our"), with registered office at Pyckestraat 37, 2018 Antwerp, Belgium, KBO number 0474.502.719, VAT number BE0474.502.719, email: team@swax.com, phone: +32 496 558 558, website: www.swax.com.

Swax BV is committed to protecting the privacy and personal data of individuals who interact with our website, web services and products. This privacy policy describes how we collect, use and protect personal information in accordance with the General Data Protection Regulation (GDPR) and other applicable data protection laws.

1. Introduction

This privacy policy outlines how Swax processes personal data. By using our services, you acknowledge having read this policy and consent to the processing of your data as described herein.

2. Contact Details

If you have questions or concerns about this privacy policy or our data processing practices, please contact us at:

Swax BV Pyckestraat 37 2018 Antwerp Belgium Email: team@swax.com Phone: +32 496 558 558

Our Data Protection Officer (DPO) is Frank Bongers, reachable at frank@swax.com or +32 496 558 558.

3. Types of Personal Data We Collect

Swax may collect the following types of personal data:

  • Names
  • Email addresses
  • Payment information
  • IP addresses
  • Device and browser type data (via cookies, see art. 10)
  • Usage data (e.g. visited pages, interactions)

4. How We Collect Personal Data

Personal data is collected through:

  • Our website (e.g. forms, registrations)
  • Personal interactions (e.g. emails, phone calls)
  • Registration processes on our apps
  • Newsletters
  • Cookies and tracking technologies (see art. 10)

5. Purposes of Data Processing

Swax processes personal data for the following purposes:

  • To fulfill orders and provide services
  • To offer customer support
  • To send marketing communications (if consent is given)
  • To analyze and improve our website and services
  • To comply with legal obligations

Processing is based on your consent, performance of a contract, legitimate interest or legal obligations.

6. Sharing of Personal Data

Swax does not transfer personal data to non-EU third parties. All data processing activities take place within the European Union. Data may be shared with processors (e.g. payment providers, hosting partners) under strict confidentiality agreements.

7. Data Retention

Swax retains customer information as long as they remain customers. Customer data is typically retained for a period of 3 to 6 months, with automatic deletion thereafter, unless longer retention is legally required.

8. Security Measures

Swax maintains strict security measures to protect personal data against unauthorized access, disclosure, alteration or destruction. Our measures are continuously reviewed and improved.

9. Data Subject Rights

You have the right to exercise your rights as a data subject under the GDPR, including access, correction, deletion, restriction, portability and objection to processing. Please contact our data protection team at team@swax.com.

10. Cookies and Tracking Technologies

Swax uses cookies and similar tracking technologies to ensure the efficient functioning of the website and apps, as well as for marketing purposes. Cookies are small text files stored on your device.

We use the following categories of cookies:

  • Essential cookies: Necessary for the basic functionality of the website (no consent required).
  • Functional cookies: For remembering preferences and improving user experience.
  • Analytical cookies: For collecting anonymized statistics on website usage (e.g. via Google Analytics).
  • Marketing cookies: For displaying personalized advertisements, remarketing and tracking interactions (e.g. via Google Ads or social media pixels). These cookies help us provide more relevant content and promotions based on your browsing behavior and interests.

Non-essential cookies (functional, analytical and marketing) are only placed after your explicit consent, obtained via our cookie banner upon first visiting the website. You can withdraw consent or adjust preferences at any time via the cookie settings on our website. Refusing cookies may limit the website's functionality. More information about cookies can be found in our cookie policy at [link to cookie policy].

11. Data Breach Notification

In the event of a data breach, Swax has a Data Protection Officer (DPO) who handles matters with affected parties and the relevant supervisory authority. Our DPO, Frank Bongers, is reachable at frank@swax.com or +32 496 558 558.

12. Changes to This Privacy Policy

Swax may update this privacy policy from time to time to reflect changes in our data processing practices or legal requirements. Any updates will be published on our website, and the "Effective date" will be updated accordingly.

By using our services, you consent to the terms as set out in this privacy policy.